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Jordi Fernández
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Jordi Fernández: Master of Oud and Modern Perfumery

From Barcelona to Dubai: A Self-Taught Perfumer's Journey

Jordi Fernández represents a unique voice in contemporary perfumery, having carved his path through passion and dedication rather than traditional formal training. Born and raised in Catalonia, Spain, Fernández discovered his calling through early exposure to the mystical scents of incense during religious processions in his homeland. This formative experience would later influence his mastery of sacred and resinous materials.
Unlike many of his peers who studied at prestigious institutions like ISIPCA, Fernández is entirely self-taught. His career began at Eurofragrance, a family-owned company in Barcelona, where his scientific rigor and creative instincts quickly caught attention. The pivotal moment in his career came through immersion in Middle Eastern culture, spending years in the region to understand its rich olfactory traditions. A transformative experience in a Dubai souk, surrounded by the dense, mysterious scent of oud mingled with burning spices, marked the beginning of his expertise in traditional Middle Eastern perfumery.
In 2010, Fernández joined Givaudan as a Senior Perfumer, where he now divides his time between Barcelona and Dubai. This dual-location approach allows him to bridge Western and Eastern perfumery traditions seamlessly. His collaboration philosophy emphasizes knowledge sharing, particularly with young brands, believing that transmission is a form of creation. As a member of the Spanish Academy of Perfume, he continues to elevate the profile of Spanish perfumery on the global stage.

Signature Creations and Olfactory Innovation

Fernández has earned the title "Master of Oud" through his sophisticated understanding of this complex material. He appreciates oud's multifaceted personality - soft, balsamic, and velvety when burned, yet capable of unfolding rich, animalic depths in fragrance compositions. His expertise shines through in creations like Infusion Velours and Ciel d'Orage for Ojar, where he masterfully balances traditional Middle Eastern elements with contemporary sensibilities.
His versatility extends far beyond oud work. Genetic Bliss for 27 87 showcases his innovation with molecular perfumery, creating a fragrance that adapts to individual body chemistry through five pure molecules including Akigalawood and Javanol. This groundbreaking approach demonstrates his commitment to pushing formulation boundaries while collaborating with scientists to explore new alliances between tradition and technology.
Patchouli serves as another signature ingredient in Fernández's palette, often taking center stage to add richness and complexity to his compositions. His work spans from minimalist to opulent styles, always aiming to create unique sensory experiences that promote well-being and happiness. Notable collaborations include the widely acclaimed Montblanc Explorer, created with Antoine Maisondieu and Olivier Pescheux, and the recent Lucius for Fragrance Du Bois, which represents his first male-focused fragrance for the brand.
Fernández's creative process draws inspiration from travel, cultural encounters, and the beauty of Spanish landscapes. He believes perfume should match one's personality and mood, creating powerful, addictive scents that provoke reactions rather than merely comfort. His commitment to conscious perfumery values natural resources without exhausting them, positioning him as a forward-thinking voice in sustainable fragrance creation.

Perfumes by Jordi Fernández

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Product shot of London by Widian

Widian

London

9.5/10(26)
LeatheryFruity

Raspberry Leather Luxury

Sample from €14

€25550ml
Product shot of Oud Maracuja by Maison Crivelli

Maison Crivelli

Oud Maracuja

7.4/10(19)
FruityLeathery

Juicy Leather & Oud

Sample from €9

€21550ml
Product shot of Haltane by Parfums de Marly

Parfums de Marly

Haltane

7.8/10(6)
WoodySpicy

Spicy Woody Praline

Sample from €9

€26075ml
Product shot of Blue Talisman by Ex Nihilo

Ex Nihilo

Blue Talisman

9/10(48)
FruityWoody

Modern fruity-woody talisman.

Sample from €9

€19550ml
Product shot of New York Eau de Parfum by Widian

Widian

New York Eau de Parfum

6.8/10(2)
AromaticWoody

Fresh aromatic meets sweet tobacco.

Sample from €9

€330100ml
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Product shot of New York by Widian

Widian

New York

8.1/10(5)
AmberGourmand

Urban Spice & Caramel

Sample from €14

€25550ml
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Product shot of Liwa by Widian

Widian

Liwa

7.8/10(4)
AmberSpicy

Oriental Desert Dream

Sample from €14

€25550ml
Product shot of Infusion Velours by Ojar

Ojar

Infusion Velours

8.3/10(7)
SpicyFruity

Sweet-Smoky Berry Oud

Sample from €9

€200100ml
Product shot of The Hedonist by Ex Nihilo

Ex Nihilo

The Hedonist

8.1/10(13)
WoodySpicy

Fresh, woody ginger scent.

Sample from €9

€19550ml
Product shot of Oud Stallion by Maison Crivelli

Maison Crivelli

Oud Stallion

7.2/10(5)
LeatherySpicy

Spicy Leather & Dark Oud

Sample from €9

€21550ml
Product shot of Wood Whisper by Ojar

Ojar

Wood Whisper

8/10(4)
WoodyFruity

Woody-Sweet Elegance

Sample from €9

€200100ml
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Product shot of Limited 71 by Widian

Widian

Limited 71

8/10(1)
FougèreAmber

Smoky Oud and Spices

Sample from €19

€37550ml
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Product shot of Hili by Widian

Widian

Hili

7.7/10(6)
FloralGourmand

Creamy Tropical Floral

Sample from €14

€25550ml
Product shot of Cuir Infrarouge by Maison Crivelli

Maison Crivelli

Cuir Infrarouge

8.1/10(8)
LeatheryFruity

Fluorescent Raspberry Leather

Sample from €9

€20050ml
Product shot of Blue Talisman Extrait by Ex Nihilo

Ex Nihilo

Blue Talisman Extrait

8.9/10(21)
FruityWoody

Juicy Pear & Smooth Woods

Sample from €9

€27550ml
Product shot of The Hedonist Extrait by Ex Nihilo

Ex Nihilo

The Hedonist Extrait

8.4/10(5)
WoodyCitrus

Intense woody freshness

Sample from €9

€27550ml
Product shot of London Eau de Parfum by Widian

Widian

London Eau de Parfum

8.7/10(23)
LeatheryFruity

Leathery Raspberry Oud

Sample from €9

€330100ml
Premium
Product shot of Purple Stain by Borntostandout

Borntostandout

Purple Stain

9.3/10(4)
WoodySpicy

Intense Spicy Oud & Fruits

Sample from €14

€28550ml
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Product shot of Baniyas by Widian

Widian

Baniyas

10/10(1)
FloralWoody

Sweet Aromatic Floral

Sample from €14

€25550ml
Product shot of Explicite by Ex Nihilo

Ex Nihilo

Explicite

8.1/10(4)
FloralAmber

Sultry Floral Praline

Sample from €9

€19550ml
Premium
Product shot of Outcast Blue Extrait by Ex Nihilo

Ex Nihilo

Outcast Blue Extrait

9.1/10(5)
WoodySpicy

Intense Woody Spicy Scent

Sample from €14

€27550ml
Product shot of Gold Immortals by Ex Nihilo

Ex Nihilo

Gold Immortals

8.3/10(2)
AmberFloral

Sophisticated Floral Amber

Sample from €9

€19550ml
Product shot of Red Redemption by Ojar

Ojar

Red Redemption

8.3/10(6)
SpicyFloral

Spicy Blood Orange & Rose

Sample from €9

€200100ml
Product shot of Speed Legends by Ex Nihilo

Ex Nihilo

Speed Legends

8.2/10(6)
AromaticWoody

Aromatic rush of speed.

Sample from €9

€19550ml
Premium
Product shot of Yasat by Widian

Widian

Yasat

9.5/10(6)
WoodyGourmand

Spicy Caramel Woods

Sample from €14

€25550ml
Product shot of Eagle Eyed Stranger by Ojar

Ojar

Eagle Eyed Stranger

10/10(1)
WoodySmoky

Smoky Incense & Woods

Sample from €9

€200100ml
Product shot of Ciel d'Orage by Ojar

Ojar

Ciel d'Orage

4/10(1)
SmokyWoody

Smoky-Woody Elegance

Sample from €9

€200100ml
Product shot of Encens Cuivre by Ojar

Ojar

Encens Cuivre

8.5/10(4)
ResinousSmoky

Sacred Resins & Musk

Sample from €9

€200100ml
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Product shot of Gold Immortals Extrait by Ex Nihilo

Ex Nihilo

Gold Immortals Extrait

9/10(4)
AmberFloral

Golden Pear & Amber

Sample unavailable

€27550ml
Product shot of Lucius Maximus by Fragrance Du Bois

Fragrance Du Bois

Lucius Maximus

8.5/10(4)
GourmandWoody

Woody Coffee Gourmand

Sample from €9

€335100ml
Product shot of Kashmir Print by Ojar

Ojar

Kashmir Print

9/10(3)
PowderyFloral

Powdery Floral Musk

Sample from €9

€200100ml
Product shot of Lucius by Fragrance Du Bois

Fragrance Du Bois

Lucius

7.6/10(9)
SpicyWoody

Spicy Woody Modern Man

Sample from €9

€335100ml
Product shot of Yasat Eau de Parfum by Widian

Widian

Yasat Eau de Parfum

9/10(1)
AquaticFloral

Serene Island Breeze

Sample from €9

€330100ml
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Product shot of Meant to be seen by Nishane

Nishane

Meant to be seen

8.8/10(6)
FloralPowdery

Powdery Violet & Woods

Sample from €14

€24550ml
Product shot of Liwa Eau de Parfum by Widian

Widian

Liwa Eau de Parfum

6.5/10(2)
AmberWoody

Spicy Amber & Exotic Woods

Sample from €9

€330100ml
Product shot of Qalbi by Attar Collection

Attar Collection

Qalbi

6/10(1)
WoodySpicy

Spicy Floral Oud

Sample from €9

€23580ml