J-Scent

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Why this brand

Launched in 2017 by the Japanese company LUZ Co. LTD (founded in 1998), J-Scent consistently translates Japanese everyday culture and aesthetics into scent form. Each fragrance tells a story from Japanese daily life - from roasted green tea to Ramune lemonade. The house is regarded as one of the most authentic ambassadors of contemporary Japanese perfumery in the West.

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