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Thameen

Niche brand · London, United Kingdom

Thameen

Q: Which perfumer is documented with Thameen?

The official Florentine Diamond product page names [Sophie Labbé](/perfumer/sophie-labbe) as Principal Perfumer. Thameen also collaborates with other perfumers on individual creations.

Thameen connects London's cultural stories with precious materials and fragrances composed with the facets of jewels.

London, United Kingdom · founded 2013

All fragrances

Founded: 2013 in London
Founder: Basel Binjabr
Creative direction: Christopher Chong, Brand & Artistic Director since 2022
Signature idea: Fragrances as stories about precious jewels and cultural treasures
Principal perfumer: Sophie Labbé is named Principal Perfumer for Florentine Diamond on the official product page.
Collections: Treasure, Sovereign, and Britologne are documented collections.
At Parfinity: 13 fragrances to sample

The story

Thameen was founded in London in 2013 by Basel Binjabr. The house builds fragrance stories around precious jewels, cultural memory, and the tension between British form and Eastern opulence. The name Thameen means “precious” in Arabic.

The Treasure Collection is central to the range. Fragrances such as Peregrina, The Hope, and Carved Oud translate specific treasures into floral, spicy, and woody compositions. The Britologne Collection extends this language with a British cologne structure, higher concentration, and pronounced projection.

01 · Origin

A London house for precious stories

Thameen began in London in 2013 and was founded by Basel Binjabr. From the start, the house has connected perfume with the cultural meaning of jewellery. The brand describes its fragrances as contemporary extraits whose materials and stories echo the rarity of jewels.

02 · Jewels as a fragrance language

From the Hope Diamond to the lost Florentine treasure

In the Treasure Collection, historic and legendary jewels become olfactory starting points. Florentine Diamond draws on the story of a lost diamond of Indian origin and combines tuberose, cocoa, sugar cane, oud, and vanilla. The result is not a literal copy of a stone, but a composition about radiance, depth, and memory.

03 · Composition

British form, distinct voices

Thameen works with different perfumers and carries its narrative approach into distinct olfactory directions. Carved Oud draws on Indian rituals and South Indian oud. The Britologne Collection, by contrast, reimagines the classic cologne structure. Sophie Labbé is documented as Principal Perfumer for Florentine Diamond. Since 2022, Christopher Chong has shaped the house's creative development as Brand & Artistic Director.

Sample without risk

Discover Thameen London at home

Choose five Thameen London fragrances as 2 ml samples for your Parfinity Box. You get the box value back as a discount code - applied in full from a €150 cart.

Your individual Parfinity Box

Choose any 5 fragrances
Wear every fragrance more than once
50 € discount code back, in full from 150 €

7/10(1)

FloralWoody

A majestic floral throne

Sample from €9

€22050ml

Community

What the community says about Thameen London

10/10

„Peregrina is attractive, cozy, a good-mood fragrance. This scent has no age and no gender. It suits any time of day, any occasion, and any season. When I want to feel beautiful and confident, I reach for Peregrina. Compliments are guaranteed.“

corinna13Peregrina

10/10

„Seductive, sensual gourmand with unique performance. Soft rose petals with powdered caramel. Not sugary, but highly elegant with Arabic-inspired nuances.“

sabine16Peregrina

10/10

„Great, slightly spicy-caramelly rose scent. Due to its heaviness, it's perfect for cool autumn evenings or winter and for going out or special occasions.“

kim-kristinPeregrina

7.7 / 10from 63 approved reviews by our community

The nose

The perfumer behind Thameen London

Sophie Labbé

Sophie Labbé's journey into perfumery began with an unexpected encounter that would shape her entire career. After studying chemistry, a pivotal meeting with Jean Kerléo, the legendary in-house perfumer at Jean Patou, in 1985 ignited her passion for fragrance creation.

Discover more about Sophie Labbé

FAQ

Frequently asked questions

What does the name Thameen mean?

Thameen means “precious” in Arabic. The name reflects the house's idea of treating fragrance as a carrier of rarity, beauty, and memory.

Which collections belong to Thameen?

The official website presents, among others, the Treasure Collection, Sovereign Collection, and Britologne Collection. Parfinity currently carries selected fragrances from the Treasure Collection.

Which perfumer is documented with Thameen?

The official Florentine Diamond product page names Sophie Labbé as Principal Perfumer. Thameen also collaborates with other perfumers on individual creations.

Wear First. Love Forever.

Which story will you wear on your skin?

Build your Thameen London selection and get to know each fragrance where it matters: in everyday life, on your skin, and without time pressure.

Sample Thameen London now thameenfragrance.com/