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Mezel
Niche brand · Paris, France

Mezel

Mezel brings Moroccan olfactory heritage into Parisian composition, translating familiar rituals into unexpected modern fragrances.
Paris, France · founded 2024
Five Mezel perfumes in a bright brand world traced with golden lines
Founded
2024 by Sophia Gyé-Jacquot
Origin
Paris, France, with Moroccan roots
Creative lead
Sophia Gyé-Jacquot
Perfumers
Julie Massé, Jérôme di Marino, and Mathilde Bijaoui from MANE
Bottle design
Inspired by Casablanca's Hassan II Mosque and golden threads
Formulas
Vegan and cruelty-free, with an emphasis on more sustainable production
At Parfinity
5 fragrances to sample
The story
Mezel is a Paris-based fragrance house founded in 2024 by Sophia Gyé-Jacquot, who translates her Franco-Moroccan perspective into an independent olfactory language. The founder presents Paris and Morocco as two formative perfume cultures and seeks a dialogue between their materials, gestures, and stories beyond cliché.
The collection begins with tangible memories: coffee in Tangier, mint tea, dates and milk at Moroccan weddings, or orange blossom water poured from a copper vessel. The five fragrances turn these references into wearable olfactory contrasts rather than literal illustrations.
01 · The founder

Two perfume cultures, one independent voice

Franco-Moroccan founder Sophia Gyé-Jacquot built her career in the luxury industry and worked on fragrances from concept through international launch. On Mezel's official site, she describes her motivation as a wish to give Moroccan and French perfume traditions renewed attention through their materials, craft, and stories.
Five Mezel perfumes in a bright brand world traced with golden lines
02 · Moroccan rituals

Memory becomes scent

Mezel starts from tangible scenes. Datte Opaline refers to the Moroccan wedding custom of offering dates and milk with orange blossom. Menthe Enivrante revisits the ritual of mint tea, while Néroli Cuivré turns the hospitality surrounding a copper orange-blossom-water vessel into a metallic accord.
Mezel Datte Opaline with a golden cap and Arabic lettering
Sample without risk

Discover Mezel Paris at home

Choose five Mezel Paris fragrances as 2 ml samples for your Parfinity Box. You get the box value back as a discount code - applied in full from a €150 cart.

Your individual Parfinity Box
  • Choose any 5 fragrances
  • Wear every fragrance more than once
  • 50 € discount code back, in full from 150 €
Choose Mezel Paris fragrances

Your selection

5 fragrances by Mezel

Select the plus on your favorites and create your own Parfinity Box.

Community

What the community says about Mezel Paris

10/10
I have no idea how absinthe smells and it is hard to describe what Menthe Enivrante is for me. It is somewhat boozy at the opening, bright, definitely minty, herbal, not too sharp. Later this brightness is calmed into ambery woody softness, warmness, with a hint of indirect sweetness like in dark chocolate, reminds me of tabacco perfumes. It is interesting to smell from start to the very end, I sniff my hand all the time and don't get bored by it, some animalic note makes the composition comforting. Also now, as the days grow colder and autumn is on the doorstep, this perfume feels exactly on point.
parallellinesMenthe Enivrante
10/10
This fragrance is truly a 10/10. A floral dream. I had it as a sample and bought the full size immediately after the first wear.
jacquelinemedleyNeroli Cuivre
10/10
Wonderful, fresh scent that is somewhat reminiscent of Memo's Ocean Leather, but seems fresher and more lively .. Like a relaxed, sunny day at the beach..
markus26Cuir de Pastèque
8.2 / 10from 13 approved reviews by our community
The noses

Perfumers of Mezel Paris

Image of Mathilde Bijaoui

Mathilde Bijaoui

Mathilde Bijaoui's journey into perfumery began in the vibrant markets of Paris, where her music producer father introduced her to the world of aromas through cooking and spices.
Discover more about Mathilde Bijaoui
FAQ

Frequently asked questions

Who founded Mezel?
Mezel was founded in 2024 by French-Moroccan entrepreneur Sophia Gyé-Jacquot.
Which perfumers create for Mezel?
The collection was composed at MANE by Julie Massé, Jérôme di Marino, and Mathilde Bijaoui.
What inspired the bottle design?
The official brand story names Casablanca's Hassan II Mosque as an architectural inspiration. Golden lines on the label represent the connection between cultures and craft.
Wear First. Love Forever.

Which story will you wear on your skin?

Build your Mezel Paris selection and get to know each fragrance where it matters: in everyday life, on your skin, and without time pressure.

Sample Mezel Paris nowmezelparfums.com/en